Yeah, I've been to some farms that are doing things beyond organic and don't have organic certification.
I agree with organic labeling esp with eggs to be no sign of quality, but in a sense, I would be doing exactly the same with the 'fertile' label which is also from a store (not farm).
also, these eggs I'm thinking of are sold in a market that has no regulations of hormones etc.. like Whole Foods. So while eggs I get from whole foods might be 100% organic grain feed and might not even be free-range, at least I know there is no hormones.
my assumption is mainly that the hens are spending time with the rooster, and therefore probably outside eating some bugs and such as well, but perhaps this is not the case